Adolfo Orozco

Search, data and cloud: explained to the C‑suite, built for production.

Senior Solutions Architect at Elastic · Mexico City · 20+ years across LATAM

See servicesContact

Services

Freelance consulting for teams that need senior help with search, data or cloud, from the first workshop to a working proof of concept.

Technical presales & solutions architecture

Who it's for

Software vendors, partners and startups that need a senior presales architect for a deal, a launch or a demo program, without a full‑time hire.

What you get

  • Discovery workshops that turn business goals into a solution design
  • Demo scripts and POCs built around your customers' business questions
  • RFP/RFI technical responses and C‑level presentation decks

Evidence

Senior Solutions Architect at Elastic, technical point of contact for accounts in Mexico City and Monterrey. Presales roles at Datadog, Verizon, Axway and Kaspersky. Repo: snowflake-intelligence (opens in a new tab), a demo script organized in acts.

Data engineering & analytics

Who it's for

Companies and system integrators that need to design or review data pipelines and analytics on Google Cloud or Snowflake.

What you get

  • Architecture and design of end‑to‑end pipelines for analytics and AI/ML
  • Migration plans and platform setup (tables, Iceberg, streams, dynamic tables, RBAC)
  • Hands‑on workshops so your team can run it on its own

Evidence

Data Engineer at Google Cloud Consulting (2024). Senior Partner Solutions Engineer at Snowflake (2025–2026). SnowPro Core. Repo: il-giro-de-fito (opens in a new tab).

Cloud program management

Who it's for

Organizations running a cloud program with several teams or vendors that need an independent program manager to keep scope, risk and timelines visible.

What you get

  • A program plan that breaks big goals into executable workstreams
  • Risk, issue and action tracking with mitigation plans
  • Delivery assurance and status reporting across vendor teams

Evidence

Cloud Program Manager for Google Cloud Professional Services (2022–2024). Project Management diploma (ITAM). Professional Cloud Architect. Repo: datadog-gcp-integration (opens in a new tab).

Projects

Gotham News & Media Browser

Problem
A newsroom archive with text, images and media is hard to explore with keyword search alone.
Solution
A prototype media browser with semantic, hybrid, vector and multimodal search, built on Elastic Cloud Serverless with Google Cloud Storage and no relational database. Ships with architecture docs, UI mockups and a synthetic‑data generator.
Stack
  • Java 25
  • Spring Boot 4.1 (Maven multi-module)
  • Elasticsearch
  • ImageBind (1024-d)
  • Google Cloud Storage
  • Docker Compose
  • Ollama
Result
42 of 42 planned implementation tasks completed (phases P0–P10).

Datadog ↔ Google Cloud integration

Problem
Connecting Datadog to Google Cloud means enabling many APIs, creating resources and routing logs by hand, and log forwarding is not configured by default.
Solution
Bash scripts that enable the required APIs, create a dedicated observability project, and set up a log router sink to forward logs. An extra folder covers Cloud Cost Management.
Stack
  • Bash
  • gcloud CLI
  • Cloud Logging
  • Datadog
Result
Public and reusable. It is his most‑starred pinned repo (5 stars as of Nov 2026).

Snowflake Intelligence: presales demo script

Problem
Partners need a repeatable way to show what Snowflake's AI features do for a business, not just a feature list.
Solution
A demo script for a fictional pizzeria, organized in six timed acts: sentiment and summaries with Cortex LLM functions, natural‑language questions with Cortex Analyst, and sales forecasting and anomaly detection. It includes talking points and common Q&A.
Stack
  • Snowflake
  • Cortex Analyst
  • Cortex LLM functions
  • ML functions
  • SQL
  • semantic model (YAML)
Result
Presales asset created during his Senior Partner Solutions Engineer role. It is a demo with a fictional dataset, so it reports no results.

Il Giro de Fito: Snowflake platform tour

Problem
Snowflake's platform objects are easier to grasp in one coherent story than in scattered docs.
Solution
A notebook that builds a fictional Tuscan restaurant end to end in 12 sections: table and view types, Iceberg tables, stages and COPY INTO, Java and Python stored procedures, UDFs, streams and tasks, dynamic tables and RBAC.
Stack
  • Snowflake
  • SQL
  • Python
  • Java
  • Jupyter / Snowflake Notebooks
  • Apache Iceberg
Result
Presales and enablement asset, with no results reported.

AWS Client VPN hub

Problem
Laptops on a private LAN and a tablet elsewhere need one Client VPN endpoint, without sending internet traffic through AWS or leaving persistent access keys on the devices.
Solution
Terraform reference architecture for an AWS Client VPN hub with split tunnel, private Route 53 DNS and IAM Roles Anywhere.
Stack
  • AWS
  • Terraform
  • Client VPN
  • Route 53
  • IAM Roles Anywhere
Result
Public and reusable lab reference. Example names, addresses and the account id are fictional, so it reports no production results.

Experience

  1. Senior Solutions Architect · Elastic

    – Present

    Technical point of contact for accounts, supporting account executives in Mexico City and Monterrey. I take deals from discovery to the technical win.

    I demo Agent Builder: chat‑style agents on commercial or local LLMs that search across all ingested data. I also enable partners and speak at meetups and conferences.

  2. Senior Partner Solutions Engineer · Snowflake

    –

    Led technical strategy with system integrators to speed up adoption of their Snowflake-based offerings, and co‑built joint go‑to‑market solutions.

  3. Enterprise Sales Engineer · Datadog

    –

    Ran demos and technical evaluations (POVs) for customers in Colombia, Peru, Ecuador, Central America and the Caribbean, and fed customer and competitive input back to product.

  4. Google Cloud

    –

    1. Data Engineer, Google Cloud Consulting

      –

      Designed data migrations and end‑to‑end pipelines for analytics and AI/ML, and helped build scalable, highly available data‑processing systems.

    2. Cloud Program Manager

      –

      Ran multi‑team Professional Services programs, including planning, delivery assurance, and risk and mitigation, plus partner delivery quality.

    3. Infrastructure Cloud Consultant

      –

      Designed and deployed distributed cloud infrastructure as a trusted advisor to customer leads and executives.

  5. Sales Engineer · Verizon

    –

    Big data and IoT presales focused on telecom carriers in LATAM. Worked on POCs, RFPs and C‑level presentations.

  6. Presales Consultant / Solutions Architect · Axway

    –

    First technical contact for customers and partners, designing software solutions for complex scenarios.

  7. TSE / Technical Account Manager · Kaspersky

    –

    Presales support, plus the bridge between support and premium customers, with SLA KPIs.

  8. Senior Technical Support Engineer · Fortinet

    –

    Advanced support for firewall, routing, switching and VPN across LATAM, mainly Brazil.

  9. Earlier · 2006 – 2012: Operations and IT roles at IBM and Acision (Brno, Czechia) and Jinny Software (Panama City), supporting messaging middleware for mobile operators and enterprise servers.

Certifications

  • SnowPro Core
  • Data & Information Governance (ITAM)
  • Google Cloud Digital Leader
  • Associate Cloud Engineer
  • Professional Cloud Architect
  • Professional Cloud Developer

Stack

Search & AI

  • Elasticsearch
  • Elastic Cloud Serverless
  • Agent Builder
  • ELSER
  • E5
  • k-NN
  • RRF
  • Embeddings

Data

  • Snowflake
  • Cortex AI
  • Apache Iceberg
  • Dynamic Tables
  • SQL
  • Python
  • Jupyter

Cloud & Observability

  • Google Cloud
  • Cloud Storage
  • Cloud Logging
  • gcloud
  • Datadog
  • Docker

Development

  • Java 25
  • Spring Boot
  • Thymeleaf
  • Maven
  • Bash

Education

  • MBA

    Instituto Tecnológico Autónomo de México (ITAM)

    2013 – 2015

  • Diploma in Project Management

    ITAM

    2016 – 2017

  • Systems Engineering degree (Ingeniero de Sistemas)

    Universidad del Norte (Barranquilla, Colombia)

    1998 – 2004

  • French, B2 (CCRE)

    Université de Nice-Sophia Antipolis

    2010 – 2011

About

I studied in Barranquilla and Nice, worked in Brno and Panama City, and now call Mexico City home. I work in English and Spanish every day, and I get by professionally in French and Portuguese.

Away from the keyboard you'll find me at the gym, with a comic or a movie, or playing guitar. I'm an aspiring chef who loves trying new food, and the beach is my favorite place on earth. On quieter nights it's a good series, or more reading about cloud and software, because that habit never really switches off.

Let's talk

Have a search, data or cloud project in mind, or want me to speak at your event? Tell me a bit about it and I'll get back to you.

Please fill in this field.

Enter a valid email, like name@company.com.

A few lines are enough.

Your message needs at least 20 characters.

I'll only use your details to reply to this message.